| Yahoo! Buzz Log |
| Declaration of Independence: A Good Read by Vera H-C Chan The Declaration of Independence has made a comeback. Not that the founding statement of breaking from the Mother Country ever went out of fashion. However, dramatic readings of the 1,337-word document have returned, just like in the late 1700s. The History Channel website gives a detailed overview of how the declaration came to be written, first from Richard Henry Lee's resolution to cut ties to the British Crown, to Thomas Jefferson hunkering over his handmade portable desk, to the arguments over changes and cuts?among them, criticism over the "execrable commerce" of the slave trade. Incidentally, the National Archives in England just announced unearthing another original copy of the historical document. A researcher came across the find months ago, and by accident, but the Brits conveniently timed the news for the American holiday. As if they could hog all the attention. The U.S. government archives has electronic copies, for people who want to do their own readings from the almost-real thing. For those who prefer being read to, NPR continues its tradition?now going on 21 years?of airing a reading by its newscasters, accessible here. |
| Boom or Bust, The Fireworks Show Must Go On by Vera H-C Chan Ready to celebrate the Fourth, old-school style? First, declare war on Britain (ok, you can Tweet it if you prefer). Get some people to sign on, set a bonfire on the lawn, burn some King George III effigies, and stock up on rum, applejack, and salted meat. If it's a bit too late to get the applejack on short notice, a fireworks compromise will do. The recession has forced cities and sponsors to cut back on the pyrotechnics this year, but sellers actually believe sales will boom thanks to backyard celebrations. If that's the case, here is what you need to know...and some things you don't, but it's interesting anyway...and stay safe:
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| Barack Obama, Puppet Leader by Vera H-C Chan Given the continued Search interest, amusement parks will a Fourth of July weekend destination for many. Those headed to Orland's Magic Kingdom on Independence Day might want to stop by a revamped Hall of Presidents, where an animatronic Barack Obama?AKA Robobama?makes his debut. Animatronics is, as HowStuffWorks puts it, a "mechanized puppet." The administration apparently is so tickled by this honor, the White House blog posted a "behind-the-scenes video" of the president reading the oath of office and a Disney-penned speech? tinkered a bit, according to the Orlando Sentinel. The Florida newspaper also reports that Obama's standing with good company (Abraham Lincoln) and represents the "most advanced figure," although "not a completely new generation." Who knew Disney imagineers were pundits? |
| Madoff, Sanford, and FSU: Buzz Week in Review by Mike Krumboltz Nothing moves the search needle like scandals. This past week, it wasn't so much the scandals themselves, but how people reacted to them that stirred the Web. Read on for the scoop on three big transgressions. Here's hoping next week is a bit more honorable. Ruth breaks her silence All eyes on Jenny Sanford A tomahawk chop to the win column Also buzzing this week... |
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Keyword marketing is the process of targeting customers by keyword. In terms of advertising, keyword marketing involves purchasing ad units, typically banners and text links, on the search results page of particular keywords. In terms of search engine optimization, keyword marketing involves achieving top rankings in the actual search results themselves.
Here are some popular keyword marketing software programs and services, with more coming soon.

Wordtracker is an online keyword generator that builds lists of similar search terms from keywords entered by using a database of 340 million search queries.
| Format | Free Trial | Cost |
| Online subscription service | Yes | $25-$275 |
Visit the Wordtracker website

Keyword Discovery is a massive database contain 32 billion searches, tracked over 12 months, from 180 search engines worldwide, including Google, Yahoo, and MSN, and compiled into a range of search related statistics, such as KEI (Keyword Effectiveness Index) analysis, seasonal search trends, research spelling mistakes, related keywords, industry keywords, and keyword density.
| Format | Free Trial | Cost |
| Online subscription service | Yes | $49.95/mth-$495/mth |
Visit the Trellian Keyword Discovery website

Keyword Elite is a software program that generates 10,000s of high paying AdSense keywords in minutes, analyzes PPC competition to uncover profitable hidden niches & keywords, creates content webpages with a click of a button, discovers how competitive a market is by analyzing top ranked sites in google, and reveals which AdWords keywords are making your competitors money.
| Format | Free Trial | Cost |
| Downloadable software | N/A | $176 |
Visit the Keyword Elite website

Keywords Analyzer analyzes Google AdWords and Overture pay per click ads to help you find the most profitable keywords and niches to target.
| Format | Free Trial | Cost |
| Downloadable software | N/A | $79 |
Visit the Keywords Analyzer website

AdWord Generator, by Rod Beckwith & Jeff Alderson, is a software program that helps you create and manage Google AdWords ads.
| Format | Free Trial | Cost |
| Downloadable software | N/A | $97 |
Visit the AdWord Generator website

AdWord Analyzer, by Jeff Alderson, is a software program for affiliate marketers to find targeted keywords with high search volume and little competition in Google AdWords and Overture search results and ads.
| Format | Free Trial | Cost |
| Downloadable software | N/A | $67 |
Visit the AdWord Analyzerr website