| Yahoo! Buzz Log |
| Sweethearts Candy Gets an Upgrade by Claudine Zap Ah, Valentine's Day. Best celebrated elementary-school style with Sweethearts: the Necco heart-shaped candies with the sweet sayings ? like "be mine." Or at least, that's how it was, back in 2009. The candy company has decided that the sugary treats needed an upgrade. If you scoop up a bunch of the multi-colored candies this year, your tastebuds are in for a shock: The company, which had not changed its recipe in 145 years, switched out the pastal shades to electric colors ? and fruitier flavors. The new sayings are for gadget lovers: "Tweet me" and "text me" are printed on the hearts along with classics like "love bug" and "sweet pea." Cute, right? But the new fruity selections have left some with a sour taste. According to the Houston Press blog, Necco is changing up the flavors to include green apple, blue raspberry, and lemon. Um, earth to Necco: lemon is not. Sweet. While some may find the news hard to swallow ? the controversy is raging on Facebook, natch ? the company has also produced the old flavors for die-hard fans. But they'll be tough to find. The classic Sweethearts will only be sold in dollar stores, while the 2.0 version will be more widely available. It's a lesson Valentine's Day often overlooks: Love can be heartbreaking. Even when it's just candy. |
| Want to Overthrow the Government? That'll be $5 by Mike Krumboltz There are troublemakers and then there are troublemakers. The first group rolls through stop signs. The second type spends their spare time planning to overthrow the government. Should you fall into the second category and happen to live in South Carolina, you'll find you'll have to register with the very government you plan to overthrow. Adding insult to injury, subversives also have to pay a $5 fee, or face a fine of $25,000 and a decade in jail. We saw the story on The Raw Story and felt it too good not to pass along. Troublemakers, you have been warned. |
| Palin's Palm Holds the Answers by Mike Krumboltz Remember those quizzes you had on the state capitals back in junior high? Oh, the pressure! The temptation to write "Pierre, Olympia, Dover, Albany" on the inside of your hand was overwhelming, wasn't it? But you resisted. Maybe Sarah Palin should have done the same. The former vice presidential candidate seems to have been caught using curious crib notes during an interview this past weekend at the high-profile Tea Party Convention in Nashville. While speaking about her top political priorities, Ms. Palin gazed at her hand in a rather suspicious manner. Later, Web researchers zoomed in on her left palm and found the following words scrawled in black ink: "Energy, Budget cuts (with "budget" crossed out), Tax, Lift American Spirits." In an ironic twist during the speech, Ms. Palin worked in a jab against President Obama's often-mocked use of TelePrompTers. You can watch the clip below or check out a close-up here. Following the flap, the Web went wild. Andrea Mitchell of MSNBC mocked Ms. Palin by relying on her own crib notes to recap highlights from Palin's appearance. Her keynote speech, it should be noted, had the crowd on its feet. "Run, Sarah, run," the crowd chanted (as in "please run for president in 2012"). But palm-gate wasn't the only bit of news sparked by Palin. Her defense of Rush Limbaugh's use of the word "retards" raised eyebrows, as well. On Fox News Sunday, the anti "r-word" crusader contended that Limbaugh had used the word in the context of political humor and satire. Earlier in the week, the difference between her angry reaction to White House Chief of Staff Rahm Emanuel's use of the "slur" and a more restrained response to Limbaugh's made from some awkward fallout. Web searches on "sarah palin on fox news" and "palin limbaugh" have both surged as the controversy swirled. Sarah's husband, Todd Palin, has also been back in the news. The self-proclaimed former "first dude" of Alaska was revealed to be quite active in state business. According to recently uncovered emails, Todd Palin was "involved in a judicial appointment, monitored contract negotiations with public employee unions, received background checks on a corporate CEO, added his approval or disapproval to state board appointments and passed financial information marked 'confidential' from his oil company employer to a state attorney." |
| Kim Kardashian, Sarah Palin, Weekend Box Office: What's the Buzz by Claudine Zap Our top picks from the day's hottest searches.
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Keyword marketing is the process of targeting customers by keyword. In terms of advertising, keyword marketing involves purchasing ad units, typically banners and text links, on the search results page of particular keywords. In terms of search engine optimization, keyword marketing involves achieving top rankings in the actual search results themselves.
Here are some popular keyword marketing software programs and services, with more coming soon.

Wordtracker is an online keyword generator that builds lists of similar search terms from keywords entered by using a database of 340 million search queries.
| Format | Free Trial | Cost |
| Online subscription service | Yes | $25-$275 |
Visit the Wordtracker website

Keyword Discovery is a massive database contain 32 billion searches, tracked over 12 months, from 180 search engines worldwide, including Google, Yahoo, and MSN, and compiled into a range of search related statistics, such as KEI (Keyword Effectiveness Index) analysis, seasonal search trends, research spelling mistakes, related keywords, industry keywords, and keyword density.
| Format | Free Trial | Cost |
| Online subscription service | Yes | $49.95/mth-$495/mth |
Visit the Trellian Keyword Discovery website

Keyword Elite is a software program that generates 10,000s of high paying AdSense keywords in minutes, analyzes PPC competition to uncover profitable hidden niches & keywords, creates content webpages with a click of a button, discovers how competitive a market is by analyzing top ranked sites in google, and reveals which AdWords keywords are making your competitors money.
| Format | Free Trial | Cost |
| Downloadable software | N/A | $176 |
Visit the Keyword Elite website

Keywords Analyzer analyzes Google AdWords and Overture pay per click ads to help you find the most profitable keywords and niches to target.
| Format | Free Trial | Cost |
| Downloadable software | N/A | $79 |
Visit the Keywords Analyzer website

AdWord Generator, by Rod Beckwith & Jeff Alderson, is a software program that helps you create and manage Google AdWords ads.
| Format | Free Trial | Cost |
| Downloadable software | N/A | $97 |
Visit the AdWord Generator website

AdWord Analyzer, by Jeff Alderson, is a software program for affiliate marketers to find targeted keywords with high search volume and little competition in Google AdWords and Overture search results and ads.
| Format | Free Trial | Cost |
| Downloadable software | N/A | $67 |
Visit the AdWord Analyzerr website